Product Manager

The Public Safety Group (PSG), a division of Ascend Learning, has become the worlds most innovative and trusted source for educational materials and solutions for Emergency Medical Services (EMS) and fire students, educators, and professionals by combining the collective value of our people, products, and partners. From initial training to recertification to retirement, we strive to be a lifelong partner to those who serve our communities tirelessly and ensure our safety and well-being.

Across the globe, thousands of EMS agencies, fire departments, hospitals, schools, universities, and corporations rely on PSG to help them deliver world-class training. We do this by providing educators with trusted educational content and powerful course management tools that allow them to be more efficient and effective. We also do this by understanding the broad needs of todays leaners and providing them with personalized learning solutions that help them succeed in their courses and in their careers.

PSG is looking to add a Product Manager to the team in Minneapolis. The Product Manager for Fisdap (www.fisdap.net) and Recert (www.Recert.com) owns the vision and content strategy for these unique digital platforms.

The position is responsible for identifying potential new products and enhancements; conducting market research; generating product requirements; determining specifications, production timetables, and pricing; and developing marketing and sales strategies.

The position defines, builds, and launches profitable solutions and ensures the solutions are developed to the feature and price specifications that each target market segment demands.

Responsibilities
* Develop and drive an effective product development plan, implementation methodology and resourcing plan, and create business cases for new products and services.
* Determine customer needs and desires by specifying and conducting research needed to obtain market information relevant to product development and revision.
* Drive the overall execution of product lifecycle management including strategy, development, launch, and maintenance as part of a cross functional business team.
* Identify and respond to market needs for product enhancement and versioning. Own the long-term product development plan, including enhancements and innovation.
* Support and facilitate the development and full implementation of go-to market plans, by working with cross-functional team members and stakeholders.
* Collaborate with Instruction Designers and Project Manager to create a product plan, with particular attention to customer and market, content and asset requirements, and interdependencies.
* Coordinate pricing for products and solutions in consideration of the strategy to ensure profitable growth.
* Serve as the go-to product and solution expert for the frontline sales and service organizations.
* Prepare short-term and long-term product sales forecasts to achieve financial and growth targets.
* Collaborate on internal and external product message, marketing materials, and product launch.
* Identify possible third party partners specific to business unit road map needs.

Education & Experience
* Bachelors degree in business, management, marketing, or health care related area.
* Three to five years of job experience in a product management, marketing, or product development role.
* Three years of healthcare or education experience is preferred.
* Experience developing key strategies for product-related business objectives with a demonstrated ability to identify customer needs and target products and promotions to exceed customer expectations.
* A passion for technology with a high degree of comfort with technology.
* Experience in sales, marketing, profit and loss, and a management role.

Skills & Abilities
* Understanding of the learning and content publishing market space is preferred
* Superior written and verbal communication skills with dynamic presentation skills.
* Self-starter with the ability to work without supervision and takes ownership
* A highly collaborative, flexible, entrepreneurial, and creative mind with experience in championing products.
* A demonstrated ability to identify customer needs and target products and promotions to exceed customer expectations.